NEWS RELEASE  		
       
       
       
       
Contact: Dan Alf
(310) 513-7353
 dan_alf@denso-diam.com

FOR IMMEDIATE RELEASE
October 1, 2009

DENSO Awarded Supplier of the Year and Partnership Award

LONG BEACH, Calif. Ð The National Pronto Association awarded DENSO Sales California (DSCA) the Original Equipment (OE) Supplier of the Year award and the Partnership award.  The awards were presented to Brian Casey, national sales manager, David Arriaga, programs group manager and Weldon Schielack, midwest regional sales manager, during ProntoÕs fall membership meeting on Sept. 23-25, 2009.  Pronto also awarded DENSO the OE Supplier of the Year Award in 2006 and 2008.  

ÒWe are pleased to receive these two prestigious awards from The National Pronto Association,Ó said Fran Labun, vice president Sales Group.  ÒWe have received the Supplier of the Year award in two of the last three years, and we are especially delighted to receive the Partnership award this year as well.  At DENSO, our goal is to become trusted partners with our customers, we feel these awards reflect that.Ó

The National Pronto Association, an organization of independent automotive aftermarket warehouse distributors, auto parts stores and auto service centers, has members throughout the United States, Mexico and Canada.  Pronto members were asked to rate each supplier on the following criteria:

* Product quality
* Profitability
* Delivery Performance
* Service
* Support
* Marketing Programs

DENSO supplies Pronto with oxygen sensors, spark plugs, starter/alternators, spark plug wires, fuel pumps, A/C compressors, wiper blades, receiver dryers and oil and air filters.

DENSO Sales California is an automotive components sales and distribution company that employs 280 people in Long Beach, Calif. The companyÕs product line includes heavy duty and automotive alternators and starters, oil, cabin and air filters, spark plugs, A/C compressors, oxygen sensors, ignition wires, fuel pumps, fuel injectors and wiper blades.  DENSO Sales California supplies parts for original equipment service dealers and for the independent aftermarket service centers and retailers.  In addition, the company distributes heavy-duty diesel and electrical components, portable commercial air-conditioning units and industrial robots.  Established in 1971, DENSO Sales California was the first overseas affiliate of DENSO Corporation, based in Japan.  For more information, go to www.densocorp-na-dsca.com.
 
DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global supplier of advanced automotive technology, systems and components. Worldwide, the company employs approximately 120,000 people in 32 countries and regions, including Japan. Consolidated global sales for the fiscal year ended March 31, 2009 totaled US$32 billion. For more information, go to www.globaldenso.com, or visit our media website at www.densomediacenter.com. 

In the Americas, DENSO employs more than 16,000 people with consolidated sales totaling US$5.7 billion for the fiscal year ended March 31, 2009. For more information, go to www.densomedia-na.com.

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