DENSO’s long-term policy 2030, which was launched last year, guides the company toward its 2030 goal: to create and inspire new value for the future of mobility.
Global President Arima expanded on this in his New Year message to associates in January. In his speech, he referred to DENSO’s long-term policy as DENSO’s second founding, the largest shift in business strategy in our 70-year history. It’s a drastic change in mindset and approach, to keep up with the rapid changes in the industry and in society.
“Our long-term vision is a future with enhanced mobility, safety and peace of mind, with less impact on the environment. We still have a deep commitment to protecting lives, but we are ready to realize our second founding,” said Arima. “This means we must change our own organization to prevail in the rapidly changing business landscape and provide value to our customers that goes beyond a vehicle-centric focus to enrich society’s broader needs.”
DENSO’s long-term policy provides an overview of what the company needs to do to transform and be a leader in this rapidly changing industry. It also provides associates with a guide on how we can be united in our approach and help achieve our long-term vision.